Ladies’ Watch: A Real Thing, Or Just Marketing Hype?

We’ve more or less established that we perceive horology mainly from a masculine perspective. And watch manufacturers aren’t helping by offering predominantly male-centric models. That is, until some marketing expert, sitting in a cubicle somewhere, realises that they can essentially Continue reading Ladies’ Watch: A Real Thing, Or Just Marketing Hype?

Racing Watch: Is It Dressy Or Sporty?

We’ve covered some distinctly sporty watches previously, like the retro digital sport watch. And today, we’re gonna go back to no man’s land once again, with the racing watch. But what exactly is a “racing” watch, I hear you ask?… Continue reading Racing Watch: Is It Dressy Or Sporty?

Swiss Watch Snob Or Horology Enthusiast?

What comes to your mind when asked to describe Switzerland? A plethora of examples, I bet. Swiss Alps, Swiss neutrality, Swiss bank, Swiss chocolate, Swiss Army knife, Swiss cheese, and of course, the famous Swiss watch. So much so that Continue reading Swiss Watch Snob Or Horology Enthusiast?